• Photography
  • Interviews
  • Business
  • Reviews

Tiffinbox

Inspiring Photographers

  • Home
  • About
  • Blog
  • Contact

Sound Advice For Flustered Photographers – Stop Editing, Start Living: Part 3

September 11, 2013 by Amanda Kraft

Amanda Kraft is a photographer and holistic health coaching living in Lancaster, Pennsylvania. She photographs high school seniors and recently created Stop Editing, Start Living to help creative professionals regain control of their businesses, so they can live the life they have always dreamed of. Most days she can be found coaching her clients, preparing gourmet dinner, relaxing with her husband or enjoying the open road in her jeep. Read part 1 and part 2 of this series before continuing ahead.

Stop Editing, Start Living - by Amanda Kraft

In Front Of The Lens

Have you ever become the subject of a guests camera at a wedding? You know, the crazy uncle who wants to take a photo of the photographer taking photos. I never understand the importance but, that isn't the reason for this post. A few years ago, I was the unfortunate subject of a guests camera and my super sweet bride mailed a copy of the photo to me. I was instantly horrified! How did I get here? I knew I gained some weight, but I looked like I ate an Olsen twin. For those of you who aren't photographers and maybe had head shots taken recently and weren't exactly thrilled with, you might be able to relate to this. 

Truthfully, my diet was pure garbage. Leading up to an event I would carb load in order to make it through the day. In my mind, I thought I was preparing to compete in an ironman competition and having HUGE pasta dishes were what I needed to make it through an 8 hour day of shooting. During the week, I was sitting on my butt editing and eating whatever I wanted, because in my mind, I had “worked out” enough at the wedding over the weekend. My diet consisted of sodas and carbohydrates – not discriminating between products that lived in a box or a bag. Saying that I was “too busy” became a convenient excuse to do not do something about my health and wellness. Along the way, I allowed my business to swallow me whole. Every dime I made was invested back into my business for a new piece of gear, another set of actions or template that I didn't really need or a seminar that wasn't exactly aligned with the direction I wanted to take my business in. In retrospect, a portion of my profits should have been invested into my personal development along with getting me well both physically and mentally. 

All of this lead to a massive meltdown on my closet floor one evening before my husband and I attended a birthday party. In that moment of crocodile sized tears, clarity set in and if I didn't regain control of myself, my business would never survive. The moment I cleaned up my diet, made morning workouts part of my daily routine, my overall attitude began to change. Email requests, phone calls or deadline that had once bothered me no longer frustrated me, I had massive amounts of energy, began to loose weight and clients who had booked me months prior took notice. If that wasn't motivation enough, I don't know what could be. 

Stop Editing, Start Living - by Amanda KraftYou're asking yourself “How do I get from burnt out, stressed out and a to list longer than my arm, and maybe a few pounds heavier than I want to be to living the life I have always wanted?” First of all, you have to want to change. If you don't have the fire from within to change your life than no one can help you. One of the easiest ways to start to feel clearer, lighter and happier is to change what you are eating. Now, let me say that I am not suggesting that you become a vegan, vegetarian, juice junkie, go paleo or only surviving on twigs for the rest of your life*. What I am guiding you toward is eating whole foods that are not only going to fuel your body, but allow you to appreciate real food again. With all of the changes I've suggested in the previous posts about getting your business under control, it makes sense to slowly transition into cleaning up your diet. You will be amazed at the amount of clarity and focus you will have throughout the day once you stop treating your body like a trash can. New levels of energy are going to push through and your going to sleep better than you have in months. Let me caution you by saying this: Just because you defined your schedule, created boundaries and are now on track to eating clean doesn't means that you can put in one week of effort and then slack off. This is something you will need to work out until it becomes second nature. 

Getting Back To Square One With Your Diet

Start Drinking Water – what a concept right? One that so many people over look. I was a 2 liter of soda a day kinda girl. No wonder I piled on the pounds and couldn't sleep at night. I had claimed for years that water didn't taste good. One day, I quit drinking soda cold turkey and became a water-holic. On a rare occasion, I will treat myself to a soda and the moment I do, my body feels sluggish, my sleep pattern is effected for days and all of that isn't worth the few sips of the cola. 

Get Walking – it's quick, easy and free. Take an early morning walk with your dog, friends or your kids. You know those friends or neighbors you never see because you are editing non-stop, now it time to catch up and do a non-work related activity. Silence all of the notifications you get on your phone and soak in the moment and enjoy the fresh air. The emails and texts will still be there when you get back. 

What's On Your Plate – this is where my tough love is going to come in. I am going to keep it real for a minute. You are big, bad ass and awesome enough to run your own business, than you are big, bad ass  and awesome enough to control what you put on your plate. What you eat, order and pick up at the grocery store starts with you. If you allow the processed junk food into your house than guess what you are going to eat … junk food! Of course, no one is making you fill the bowl to the top with sugary cereal or throw down a double bacon cheeseburger with a jumbo sized fry. If you truly want to get healthy than you need to be aware of what is going on your plate and into your body. 

What's For Dinner – Plan, Plan and Plan some more. If you find yourself ordering take out 5 nights a week – something needs to change. Two things are happening: you are consuming an unbelievable amount of calories and you are draining your bank account. Think back to when you were a kid, dinners out were a treat. Maybe you went out and celebrated a parents new job or an “A” on a test you had been studying really hard for. Not because mom was “too busy”. How many hours do you spend on Pinterest looking up dinner ideas – yet, you haven't made a single one for your family. Stop pinning and start cooking!  

Once you start to take responsibility for yourself and what you put into your body amazing things are going to happen. Honor yourself by fueling your body and mind with foods that are going to provide you with energy and longevity, not those that weigh you down physically and mentally.  

*I completely support vegan, vegetarian, juicing, paleo and clean eating lifestyles and want you to realize that not one lifestyle works for everyone. You will need to do a bit of research to find out what works best for you.

Filed Under: Home Middle Left, Photography Business Tagged With: Amanda Kraft, Eating, Eating Clean, Photographers, Sound Advice, Veganism, Vegetarianism, Your Diet

5 Tips For Photography Website Success

September 10, 2013 by Scott Wyden Kivowitz

As you might have guessed, having a website is essential to a photography business, so it is important to take necessary steps for photography website success. In this article, you are going to read five for photographers to achieve such a goal.

Hosting

The first step to achieve success, is to seek the best possible hosting for a photography business. There are many reason why WP Engine is a great choice for any photographer. First, is the expertise from every WP Engine employee. Another is their guaranteed uptime. At Photocrati, we pride ourselves on having the best possible support and understand how valuable it is to customers. So of course, I have to mention that their support is some of the best out there. Other awesome features from WP Engine are their time machine style backups, hack recovery and free migration services if you are transferring from another host.

I was originally hosted on Dreamhost, and then Liquid Web. Both were VPS servers which means that they're already more advanced and resourceful than shared hosting. However, my site kept going down when traffic spikes. Now on WP Engine my site really hasn't been down aside from a major power outage that was out of their control. With that said, WP Engine is my WordPress host of course.

If you're using a service that hosts your website for you, reach out to the company and find our about their downtime policy, website speeds and security measures.

Platform

The next thing to consider is the platform for which the website is built on. There are many content management systems available, but with over 16% percent of all websites on the Internet using WordPress, which is over 78 million WordPress installs, it is obvious what the best choice is. Now, some photographers do not want “the hassle” of managing a website host or WordPress application. Fortunately, WP Engine specializes in WordPress and customers do not have to worry about managing anything but three things:

  1. Update your WordPress theme
  2. Update your WordPress plugins
  3. Create your content

WordPress has its many advantages like having complete control over every aspect of your website. There is a massive community of other WordPress users willing to lend a hand and answer questions. There are tons of resources on the Internet to learn WordPress and find answers. WordPress is extremely flexible and can be a blog, a marketing page, a lead capturing tool, a full website, a CRM and many other things.

Theme

There are thousands of photo specific WordPress themes out there, and while we love our theme we also know that not everyone wants the same theme. With that, we have no problem recommending potential customers (or non customers) to theme's that are more of their personal taste. There are so many websites that list photo themes, so do so Google searching to find one that you like. Use keywords like full screen or grid layout.

Some things to consider for your photography WordPress theme are:

  • Gallery management
  • eCommerce
  • Image protection
  • Mobile friendly

The Photocrati theme is each of these and responsive capability is also coming in a future update.

Plugins

NextGEN Pro Plugin By Photocrati

Just like themes, there are thousands of plugins out there for photographers to use. They cover the full gamut of options, features and so on. Whether you are looking for an appointment plugin or a gallery plugin, there are many options. At Photocrati, we develop one of the most popular plugins called NextGEN Gallery (approaching 8 million downloads). We recently launched NextGEN Pro which includes enhanced gallery styles a Pro Lightbox with individual photo social sharing and commenting. Coming in future updates are eCommerce, proofing and lab integration. All of these amazing features can be used on any WordPress site running any WordPress theme.

However, we know some people prefer other gallery styles we currently do not offer. So with that, we have no problem recommending plugins like SlideDeck or FooBox which both integrate with NextGEN Gallery.

Also like themes, do Google searching for relevant keywords and WordPress listings will usually come up first. If you're looking for SEO or contact form plugins, check out WordPress SEO by Yoast and Gravity Forms.

Content

Of course, without content anything you do is practically useless. Content can be photographs, documents like a PDF guide for customers, blog articles or podcasts. Content is what attracts visits to your website. Spend some time and brainstorm ideas to create. If you are not a great writer, then hire someone who is. Make sure it is optimized for search engines, and see the traffic start to come in.

Don't be afraid to blog. Find your voice, be creative and write write write. Spend some time with your laptop or tablet outside or in a coffee shop. Different locations inspire creative writing. See what your competition is doing and then do it better.

Closing

Of course, there is much more to website success than this basic overview. Feel free to comment or contact me and I will do my best to answer your questions.

Filed Under: Featured Post of the Day!, Web/Tech Tagged With: content management systems, Photography Business, photography website, Photography Wordpress, Tips For Photography, Website Success, wordpress, Wp Engine

Sound Advice For Flustered Photographers – Stop Editing, Start Living: Part 2

September 6, 2013 by Amanda Kraft

Amanda Kraft is a photographer and holistic health coaching living in Lancaster, Pennsylvania. She photographs high school seniors and recently created Stop Editing, Start Living to help creative professionals regain control of their businesses, so they can live the life they have always dreamed of. Most days she can be found coaching her clients, preparing gourmet dinner, relaxing with her husband or enjoying the open road in her jeep. Read part 1 of this series before continuing ahead.

Stop Editing, Start Living - By Amanda Kraft

Enough With The Head Trash

Mental head trash is more than likely what got you into this mess. You started to feel that your images weren't good enough or investing a few more hours than necessary editing a particular design, photo or video to make it absolutely perfect, or maybe an unhappy client has left you jaded. Please know that you are not alone and those who you view as industry rockstars have fought the same battles along the way. This is when you have to dig deep and learn to recognize your self destructive ways. All of the head trash you allow in your mental space starts to manifest and instead of attracting the positives you start to attract the negatives. Ever notice how one bad thing leads to another, it is because you are investing more time on the negatives instead of focusing on the positives.

1) Stop Comparing Yourself – Jealously is an ugly monster and we often look for fault in others successes. In our minds we try to come up with reasons our competitors or industry rockstars have it easier than we do: we think of all the “easy” ways they might have become successful, claiming that they are trust fund babies, their husband must make a lot of money, maybe they won the lottery or have a huge inheritance. We have all fallen victim to this. Personally, this happened to me years ago when I would compare the number of bookings with my circle of friends. It felt like we were in a competition to see how many bookings we could get. It didn't matter if the client was a good fit, we wanted to have more than the other person. If that wasn't the stupidest thing I had ever done. I completely took myself, my brand and lifestyle out of the mix and purely did work that didn't make me happy. That is the beauty of what we do, we can choose when we photograph, who we photograph and why we photograph. Another wise line told to me by a photographer friend – “there is the right photographer for every bride, and the right bride for every photographer.” Stop comparing everyone else and start comparing your business to the life you want to live.

Amanda Kraft Photographer2) Go After The Work That Inspires You – I can't begin to tell you how freeing it has been removing weddings from my business and turning my attention to high school senior portraits. What is the point of doing work that doesn't make you happy? You'll argue and tell me that you HAD to take on a booking or client that you weren't a fit for because of the money and now you are dealing with an unhappy client. Is it the client at fault or are you at fault for not declining the booking? If you have been shooting, designing, or programing for a while you will know what elements inspire you about a project. Maybe it is the location, the connection with the client and hopefully the client is not even flinching on the rates you are worth. Find three key elements that every project needs to have and then it will be a no-brainer that the gig is the perfect match for you and your business. I call this the booking trifecta.

3) The Power Of NO – When my business was still in it's infancy, I never used the word “NO”. I would cave to my clients requests for fear that they would ‘hate” me if I didn't give into their request. My clients didn't hate me, I hated me. The moment that I began to push back and set boundaries with my clients the relationship between us changed and for the better. We all have an understanding of each others expectations. If you are uncomfortable with saying “No” then say “Yes”, and attach a price to the request to make it worth it for you.

Stop Editing, Start Living - by Amanda Kraft4) “Surround yourself with people who will lift you higher” – a great quote by Orpah and in our industry there is so much truth to this. If you find yourself surrounded by a lot of negative nellies, it is time to remove yourself from the toxic black hole you are being sucked into. Same goes for your family and non-photography friends – if the relationships you are investing time are negative, or make you feel badly about yourself and your work than it is time to walk away. Why do you think you keep seeing the same successful, go getters together all of the time, because they are aligning themselves with like minded people who lift them higher.

Filed Under: Photography Business Tagged With: Amanda Kraft, Photographers, Sound Advice

Untouchable: Children Of God, A Documentary About The Sex Slave Industry In Nepal & India

September 5, 2013 by Seshu | Editor & Publisher

Krista Guenin, a wedding photographer based in Boston is on a mission to end the sex slave industry in Nepal and India.

I recently chatted with her about Untouchable: Children of God, a documentary project she is looking to complete by the end of December of this year.

Thousands of Nepali minors are forced to sleep with more than fifty men per day; they are locked into rooms or cages where they are beaten, starved, drugged, burned and raped by their captors and countless men who use and abuse them.

What will strike you the most about Krista is her commitment and conviction to help these girls out. To her, and this struck me most profoundly, it simply makes sense to use her skills as a photographer – what she refers to as a “gift from God” – to better people's lives.

It's not an easy commitment to make. She could have just as comfortably decided to simply photograph weddings in New England and been quite content. But she chose to step out of her comfort zone a number of times, to connect with these girls from India and Nepal and to tell their stories so that we may see them as human beings.

Untouchable: Children Of GodWhat will end the sex slave industry in Nepal and India? Conventional wisdom points to first changing a mindset among men. And this documentary, Untouchable: Children of God, aims to do just that.

Whether you are a woman or a man, I urge you to support this project. Krista and her colleagues are about half way there right now. Help them reach their goal to raise $50,000 so that they can finish this film and screen it in Nepal, India and more than likely distribute it worldwide.

To learn more about this project, please visit Untouchable: Children of God. If you have questions for Krista, please step up and ask them below. She has promised to come back and respond to you.

We all have a responsibility to do something. Every day that we delay another girl dies. The situation is urgent, and this film spotlights ordinary people compelled to take extraordinary risks for the cause of freedom.

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin
Untouchable: Children Of God by Krista Guenin

Untouchable: Children Of God by Krista Guenin

Also, are you pursuing a personal photography project like Krista? Please feel free to tell us about it in the comments section below or email me directly.

Filed Under: Documentary, Home Middle Right, PhotoBlog Tagged With: Documentary, Documentary Project, India, India And Nepal, Krista Guenin, mission, nepal, Sex Slave, sex slavery, The Sex Slave, Untouchable: Children of God, Untouchables

3rd Annual Tiffinbox Award Goes To … Jamie Swanson!

August 26, 2013 by Seshu | Editor & Publisher

By now, you've seen the newly designed Tiffinbox website. You've probably also noticed the tag line – “Inspiring Photographers”. It's no accident that I chose that as the focus of this site. Every post, every interview, indeed every review of a product or a service you read hear is qualified by that mantra – “Does this inspire other photographers?” If it does, then, well, it gets published.

This is a real Tiffinbox - from India.The other (perhaps I'm being clever) way to read “Inspiring Photographers” is that the site will be about highlighting those photographers who inspire me/us. I announced in 2011 the first annual Tiffinbox award. It went to the intrepid, humanitarian photographer, David DuChemin. In 2012, I chose Brooklyn based photographer, Spencer Lum for his imagery and erudite blog posts on Ground-Glass.

This year, I ask you all to stand up and applaud the work of Jamie Swanson, a wedding photographer based in Wisconsin. I would be remiss if I just mentioned her as a wedding photographer. You see, Jamie is a tour-de-force in the photography blogging world. You may already know that she publishes The Modern Tog, helping thousands (I am not kidding) of photographers get a grip on pricing their work, managing their clients and finances, producing questionnaires for clients and even coaching photographers to do in-person sales.

Jamie Swanson | 3rd Annual Tiffinbox Award

One of my favorites is her Email Templates For Photographers because it has helped me streamline my business.

Her near-daily email newsletter is written from the heart and from her personal experiences as a mother of four beautiful children. What I love about Jamie's blog posts is that they always seem timely and immediately useful. Her writing is honest, free of fluff and she comes across as being incredibly humble. In a sea of photographers and bloggers, she stands out because she is willing to help. Indeed, so many of the changes you see here on this site are wholly due to her gentle guidance. She is a natural teacher who has your best interests in mind. She, inspires me and I suspect she will inspire you as well.

Just take a look at some of my favorite posts by Jamie:

How to Get Higher Sales & More Clients Using Gift Registries
Should You Look at Other Photographers’ Prices When Setting Your Own Pricing?
Is Your Appearance Hurting Your Photography Business?
How to Find Balance in Your Photography Business
How to Raise Your Photography Prices Significantly Without Losing All Your Clients

5 Common Mistakes That Lose You BusinessThere are a whole lot of other such posts on her site The Modern Tog. Go check them out and sign up to receive little gems of wisdom from her in your inbox. You and your business will be better for it. Still on the fence and want to get a better sense of how she writes? Download this free e-book, “5 Common Mistakes That Lose You Business.”

Full disclosure: Because I derive so much value from Jamie's products, I have signed up as an affiliate partner where I make a small commission that helps support this website. When you buy using any of the links above, I get to bring you more great inspiring information for free.

Filed Under: Awards, Blogging, Home Middle Left, Photography Tagged With: 3rd Annual, Jamie Swanson, The Modern Tog, Tiffinbox Award

Sound Advice For Flustered Photographers – Stop Editing, Start Living: Part 1

August 22, 2013 by Amanda Kraft

Amanda Kraft is a photographer and holistic health coaching living in Lancaster, Pennsylvania. She photographs high school seniors and recently created Stop Editing, Start Living to help creative professionals regain control of their businesses, so they can live the life they have always dreamed of. Most days she can be found coaching her clients, preparing gourmet dinner, relaxing with her husband or enjoying the open road in her jeep.

Create Structure | Amanda Kraft | Stop Editing, Start Living

Introduction

I've been on the receiving end of text messages that go something like this: “OMG, my to do list is kicking my butt, who did you recommend outsourcing editing to?, Is it November yet?” My group of photography and designer friends are all hitting mid season burnt out and we are only in July.  While my shooting season is just getting started I am feeling cool as a cucumber. The same feeling I have been experiencing for the last three years. Your going to say to yourself… isn't that great, she probably isn't shooting at all!  Wrong!  I am shooting, but on my own terms. For the first 7 years of my business I was a manic one woman show; completely unhappy, working countless late nights and traveling non-stop. Every ounce of me went into building my business and the only thing that I received in return was a bigger waist line and major headaches. Fast forward to three years ago when I finally woke up and realized that I might have the career I have always dreamed of, but the life I wanted to go along with it, clearly wasn't happening. 

Amanda Kraft PhotographerWhen I actually decided to Stop Editing and Start Living my life changed and over the next few weeks- I am going to share my top tips to help you to regain control of the business that you love so much, so you can live the life you have always dreamed of. 

Create Structure

a) Take a social media vacation: Allocate 30 minutes a day to check in with your social media accounts and then close it down for the rest of the day. You will be amazed at how much work you can accomplish in a day when social media distractions are taken out of the equations. I remember sitting in a photography seminar with Travis Guggleman speaking and he said something that really changed my life, he said “In 40 years, when you are sitting on the front porch with your husband/wife, it isn't going to matter who won this past season of the Bachelor or American Idol” and he is completely right. All of this extra “stuff” we distract ourselves with really has no bearing on our daily lives. Sure, who doesn't love a good YouTube video, but if you are already feeling overwhelmed, watching the video isn't going to help cross off tasks off of your to do list. 

b) Create a schedule: Take 15 – 20 minutes to create a schedule for the rest of the year!  Yes, for the next 6 months.  Start with scheduled weddings, events and sessions you already have contracted. Then add in family obligations and a few “personal” days. Determine which days of the week you want to designate for shoot days, admin days and editing days. Don't tell me that your clients won't understand or your business won't survive.  Trust me, it will and by limiting yourself to the days you shoot for your sanity will only put you in greater demand.  For my business,Monday and Wednesday's are shoot days and are the only two days given when a client calls to book a shoot.  On a very rare occasion, I will open a Thursday if I am planning to be out of town for a few days, but I control my schedule not them!  When you go to the dentist or doctor, you are on their schedule, so why do we as photographers feel the need to cater to every whim of a client? 

c) Hours of Operation: If you aren't creating defined business hours than you are doing yourself a major dis-service. You can't expect clients to adhere to your boundaries if you haven't set them for yourself.  If you choose to work from 9 – 5 daily than don't email your clients at 11pm at night and get mad when they start an email conversation back and forth or worse yet, call you on the phone!  Once you have created your defined business hours and shooting schedule, start to leave the “office” at quitting time.  All of the “extra” hours you are putting in more than likely aren't greasing your pocket in overtime pay.  So, why work and put in all of these extra hours working for “free”?

d) Do one thing for yourself everyday: Take a 30 minute walk in the morning with the dog, stop by the driving range and hit a bucket of golf balls or try a new fitness class. Better yet, prep dinner for that evening in the morning before your day starts, so you actually have something healthy to eat.  For most of us, we wanted to have our own business to allow freedom and flexibility in our lives, so don't feel guilty by actually taking the time to workout or do something other than edit photos.  

e) Sweet dreams: Ask yourself when you last had a great night of sleep? Spending countless nights working til the wee hours of the morning isn't doing you much of a benefit. More than likely you are oversleeping in the morning, running behind schedule and never feeling caught up.  Get yourself back on a normal sleep schedule.  Bed by 11 and up by 7 or whatever works for you.  If you set your office hours to start at 10am imagine what you can get done before 10 each day.

Come back here in a couple of days to check out the next installment in this series by Amanda Kraft. If you would like to share your experiences, please comment below!

Filed Under: Home Middle Right, Photography Business Tagged With: Amanda Kraft, Living Your Life, Photographers, Sound Advice, Start Living

3 Sizzlin’ Summer Specials From My Favorite Photographer Friends

July 25, 2013 by Seshu | Editor & Publisher

Some of my favorite photographer friends are having some time-limited special offerings that I felt I needed to share with you.

6-Week Photography Marketing BootcampWe all want to market our photography in a way that provides value to our clients and to us. That's called running a business. Some are assertive about it, while some others are passive. I believe you reap what you sow, but I also know frequency and consistency is key. One of the best products I've seen that teaches marketing for photographers is Jamie Swanson's e-book, 6-Week Photography Marketing Bootcamp. But this book is going away on Friday (yes, tomorrow). She is retiring it and rolling the information in the ebook into a new, more expensive course that should make its appearance in the Fall. But why wait until then? Get it now for only $49.

Laura Novak's Wedding Inquiry CourseEver wanted to see how a photographer consistently books wedding clients? Laura Novak's Wedding Inquiry Course just launched. Laura is not only a savvy business woman but she is a versatile photographer whom I respect a great deal. Now through July 31st, get 25% off her new course (use: “JULYINTRO”) that takes you literally by the hand to show you how she books wedding clients. She had a video crew record her interactions with a real wedding couple. No actors were involved!

Super Photo Editing Skills By Photography ConcentrateLastly, my friends Rob & Lauren Lim of The Photography Concentrate have relaunched their terrific tutorial, Super Photo Editing Skills, with new videos that address the new features in Lightroom 5. This is the one course I keep recommending to all my friends because it is so comprehensive, but not overwhelming. Plus you get a ton of bonuses like a style guide and presets that you can deploy right away. Super Photo Editing Skills is usually $79, but starting today through August 2nd, it will be $55. Ever wanted to learn how to edit your images in Lightroom? This is your ticket! Get it punched.

Full disclosure: I carefully pick the very best products and services for you. All are affiliate links that help support this site. So do the right thing!

Filed Under: Photography, Sales Tagged With: Education, Jamie Swanson, Laura Novak, lauren lim, Learning, Photography, photography concentrate, rob lim, skills, Specials, summer, Teaching, The Modern Tog, Tutorials

Why Using A Database Like “Light Blue” Is Good For Your Photography Business

July 23, 2013 by Seshu | Editor & Publisher

Are your receipts in shoeboxes? If you had to find your client's address in a pinch, can you do so? If you were curious about what kinds of images they last ordered, would you have a way of quickly accessing that information?

No? I didn't either. I was floating on that thing called “hope” … where I hoped I could find their address. I hoped I had all my receipts and costs of goods sold tucked away in a place where I could find them. And I definitely hoped I could go back to their client folder on my computer to figure out which images they ordered and in what sizes, the last time I served them.

Look, feeling a sense of “hope” is one thing. Running a business on “hope”? Sheer lunacy. Yet, I bet most of us run on that feeling of “hope.” For my photography business, something had to change and change quickly. If I wanted to send a quick email to my clients announcing a new product or a special portrait session, I was sunk. I had no way of doing it automatically and quickly.

Well, not anymore. Thanks in large part to Steve Saporito, a business consultant based in Australia, I was reintroduced to Light Blue Software, a robust, elegant and efficient database manager.

The first time I encountered Hamish Symington and his partner was at the Photo Plus Expo where they had a booth. I remember the program they were selling was all based around FileMakerPro. I regretfully didn't see the value in it back then. I know I would've been far better off if I had been able to track my transactions and create reports.

The company and the program has changed in recent years, moving away from FileMakerPro at its core. “Every line of code is new,” Hamish reassured me. In the last few years, the company pretty much dominates the UK market, making Light Blue Software the go-to database manager for photography studios.

If you are in the US, you are probably wondering (like I did) if currency, accounting and taxes could all be US-based. The answer is a resounding: YES! I've been using Light Blue Software now for about 6 weeks and it truly has paid for itself already.

What's more, while I am on the go, I can retrieve all of my data via my iPhone. Light Blue Software has an iPhone/iPad application which syncs to their cloud service. While synching to the cloud is an additional monthly cost, it is a huge time saver. Check out the iPhone/iPad app here.

I sat down to speak with Hamish Symington, Light Blue Software‘s founder, to ask him in general why using a database is good for our photography businesses and specifically what makes Light Blue Software so special. Check out our our brief conversation here:

Download their 30-day trial, which gives you full access to the program. And if you ever get stuck, Hamish and company are always quick to respond. In a pinch, due to the time difference, you may want to watch their extensive video tutorials.

Looking for a simple, elegant and intuitive database manager to get more organized? Give Light Blue Software a try.

Filed Under: Business, Photography Tagged With: A Business, Database Manager, Databases, Hamish Symington, Light Blue, Light Blue Software, Photography Business

A Rare & Epic Summer Sale From Alicia Caine

July 22, 2013 by Seshu | Editor & Publisher

Over the last couple of years, I've mentioned Alicia Caine's Served Up Fresh website a number of times. For business savvy portraits photographers visiting her site is kind of like going to Mecca. I am not talking about just her product offers. Read her blog!

While equating it to a religious experience may be taking it a bit too far, let me tell you that I believe her guides: Happy Place Business Plan, Easy as Pie Pricing, Piece of Cake Marketing and the retired LuxUndercover are all resources portrait photographers interested in succeeding should buy, read and re-read.

Piece Of Cake Marketing by Alicia CaineLook, while I am now be an affiliate of her's, I bought every one of those products and devoured them when they first came out. In fact, thanks to these foundational guide books, I now think of myself more as a portrait photographer than ever before. Part of what she does well in each of these workbooks is she gives you a chance to think about your business in a very different way. When light bulbs pop on constantly, it's easy to see the kind of value that's delivered within the pages of these guide books. The worksheets have nudged me along a very different path than I was going on before.

Alicia is offering a rare (and I do mean rare because of how high the discount is) and epic summer sale of her products, now through Wednesday, July 24th.

You can purchase Happy Place Business Plan for $74.50, Easy as Pie Pricing for $174.50, Piece of Cake Marketing for $174.50 and the MegaPack (Easy as Pie + Happy Place) is for $197.50.

These are are all 50% off! Plus, the first 25 100 people to use the coupon code “EPICSALE” gets you Alicia's bonus download of her retired ebook LuxUndercover (valued at $149). If you ever wanted to get your branding and customer service right for high end clients, this book is priceless.

The sale doesn't last forever and given that Alicia is hinting at a new site and new products in the Fall, these may just not be offered in the future. The sale ends July 24th.

As I've said above, I am an affiliate and make a small commission on each sale (helps support this website).

Filed Under: Books, Photography, Photography Business Tagged With: Alicia Caine, Business, Business Plan, clients, E-books, guides, Marketing, portrait photographers, resource, sale, Served Up Fresh

3 Easy Tips to Designing Better Wedding Albums

July 9, 2013 by Britney Gardner

Britney Gardner is an album designer and wedding photographer in Portland, Oregon. She owns Willow Album Design and co-owns Turn Loose the Art with her husband. When not photographing or designing, she can be found tending her organic garden or spending time with her ridiculously adorable son, Finn Danger.

I’ve been designing wedding albums for over ten years. I’m not ashamed to say that those first few albums I designed were absolutely atrocious, because I learned from the early experiences. I still make the occasional bad decision, but avoiding trends is the number one way to designing better wedding albums.

1. Avoid Trends

In the following few spreads, you'll note the toning of each image on the spread is consistent and all images are either black and white or natural looking color. While actions are fun to play around with on a few special images, it's important to keep similar images across a spread (and preferably an entire section of the book or the whole album).

Wedding Album Design by Willow Album Design

Wedding Album Design by Willow Album Design

Wedding Album Design by Willow Album Design

One of the easiest ways to help yourself become a more efficient wedding album designer is to keep it simple! The fewer images on a spread, the easier it is to find a good flow. The less going on in those images, the better. And when you do have a beautifully composed, layered image, feature it well!

2. Keep it Simple!

Our favorite image from Eric and Katie's wedding was indoors in a library to escape a dreary and rainy day. We couldn't go full bleed with the image due to size restrictions, so I chose a similar image to accent the main image.

Wedding Album Design by Willow Album Design

Another great example of keeping it simple, mix in a few details with a good scene setter. In this case, the details of the cake nearby lead your eye right to the main action of the ceremony. This was a wedding with very few visual distractions, so the album needed to follow suit.

Wedding Album Design by Willow Album Design

The third way to ensure your client will hold a memento from the wedding they want to share with everyone they know? Make sure they love it! If you pre-design as I do, consider allowing a full round of unlimited revisions so they get exactly the photos and album they want. If you design from a list your client submits, talk to them about filling in more images as needed to create a design with good flow. Doing either of these things will give your client the sense that the design is theirs.

3. Give the Client Ownership

People love their pets, so what better way to make an album more meaningful than include their fur babies?

Wedding Album Design by Willow Album Design

Photographers love establishing shots because we are visual storytellers. Sometimes, though, a client may wish to crowd in more face images. The best way to combat this and provide your client with a wellrounded product is to consider both while designing. Khalid and Priya's album provided an opportunity for just that during the portrait session of them outdoors. It makes me happy as the photographer and the client happy for getting in some closeups of them.

Wedding Album Design by Willow Album Design

The following spreads also do a great job of showcasing images that we, as photographers, might make at any wedding. Since we see them all the time, we might not be as excited about them as the client. It's important to remember that to the client, a lot of thought went into the customs, traditions, details, and moments that make up their wedding day. These spreads show good examples of mixing in those personal touches to add to the story rather than retract.

Wedding Album Design by Willow Album Design

Wedding Album Design by Willow Album Design

Wedding Album Design by Willow Album Design

In all these things, the goal is to create a better wedding album design for your client. The end product is their record of their wedding. A timeless wedding album they can share with everyone they know is the best advertising you don’t have to buy.

Filed Under: Album Design, Home Middle Left, Photography Tagged With: 3 Easy, Album, Album Design, Britney Gardner, Easy Tips, wedding album design, Wedding Album Designer, wedding albums

  • « Previous Page
  • 1
  • …
  • 28
  • 29
  • 30
  • 31
  • 32
  • …
  • 198
  • Next Page »

Subscribe To Tiffibox Treats!

Looking for a well-curated email newsletter that will leave you inspired and motivated about your photography business? Sign up below!

About Seshu

Seshu creates relaxed portraits of families and high school seniors in Avon, Connecticut. He also leads a successful headshot photography studio in Connecticut, helping professionals from a variety of disciplines project the very best versions of themselves. He created Tiffinbox as a way of inspiring photographers, to create better images and successful businesses. [Read More]

Email Templates For Headshot Photographers

Email Templates for Headshot Photographers

Recent Posts

  • How Capture One Changed My Event Photography
  • 10 Steps To Stay Positive In Times Of Great Stress
  • Why You Need To Read “Personal Branding For Photographers” Now
  • How To Master Your Website Content Step By Step?
  • Tony Taafe’s TNT Method For Headshot Photographers

Recent Comments

  • Stephen Davison on Are You A Business Owner Who Is Smart, But Stuck?
  • Ben A. on Don Giannatti Clinches The 8th Annual Tiffinbox Award
  • Dan on Don Giannatti Clinches The 8th Annual Tiffinbox Award
  • Donald Giannatti on Don Giannatti Clinches The 8th Annual Tiffinbox Award
  • Stephen Davison on G.E. Masana’s 6 Strategies For Wedding Photography Success
  • Naveen Kumar on Weddings In India Are More Than Being At The Right Place And At The Right Time
  • kartick on Weddings In India Are More Than Being At The Right Place And At The Right Time
  • Leonid Farbman on 6 Uncommon Trends To Grow Your Photography Business
  • Willow and Finch Wedding Photography on 11 Reception Tips To Help Your Wedding Photography
  • Web Designer Malaysia on How To Optimize Your Squarespace Website For Search Engines
  • Creastan on An Interview With Photojournalist G.M.B. Akash
  • Cindy Brown | Atlanta on An Open Letter To A Local Photographer

Become a Patron!

Copyright © 2026 · Tiffinbox · Site Design by Heather Mackan Creative · Built on Genesis