This guest blog is by Andy Bondurant, co-founder and director of Senior Portrait Artists (spa) an organization dedicated to equipping and inspiring senior portrait photographers. spa holds an annual Event that will be held this year in Palm Springs, California, in February 2011. Feel free to follow Andy on Twitter (@spartists), Facebook or the spa blog. Find out more about how spa and spa Event can help your senior portrait business by visiting www.spartists.com.

One of the problems that confront photographers who create high school senior portraiture on a regular basis is the question “What's too sexy?” It seems like every time I get together with a group of photographers, this discussion comes up. Everyone deals with it. I've posted on this question several times over the past year, and it has been one of the most viewed blog posts on the spa Blog to date.

In short, there is no real easy answer. You may please the senior, but not the parent or the parent but not the senior. Or you may be able to please both the senior and mother, but totally miss on the father. It's a fine line to walk no matter how you approach it.

Quite a few years ago we learned a great tip from fellow senior portrait photographer Gary Box. He says there are three things that make up a portrait that may be viewed as too sexy.

1. Outfit
2. Pose
3. Facial expression

His rule is that you can get away with using any two of the above three at one time. However, once you combine all three, you will have an image that has crossed the line and officially become too sexy. So if a senior brings in an outfit that will expose quite a bit of cleavage be careful with either the pose or expression (as well as being willing to talk with the parent and senior about the outfit chosen and how it may look).

Now, here may be the bigger and more important question – even though you've pleased the client how do you choose an image for your advertising? It was a question that was raised in the spa Talk membership forum just the other day – “Is this advertisement too sexy?”

I recently read a great article about branding and marketing about how a funny image or advertisement is good but it does not compete with an image that creates shock. Both engage emotion, but the one that shocks causes movement in the viewer more often than the one that is funny. In all honesty, if you aren't getting an email, phone call or letter every year or so that says you've crossed the line, you may not be close enough to the edge.

Again, it's a fine line. A really fine line. When working to attract clients and potential clients to your studio the reality is that sex sells, but at the same time too much sex repels. The same three rules apply in advertising, like they do in shooting an image for a client.

It's important to remember that in the end, high school seniors are kids. Many times they aren't even 18 years old. They aren't models, how you project them in your advertising can change the image they carry in their world (both for good or bad).

So, what do you think – have you been told that your work crosses that line? Do you agree that none of the images of high school seniors are “too sexy”, just right or completely inappropriate? Comment below. A dialogue is usually a spark for bigger ideas. Your voice is heard here!

This is a guest post by Josh Easdon, a squash pro, and a documentary filmmaker. Combining his interests and abilities, he just completed a documentary project, 7 years in the making, about the legendary Pakistan squash player Hashim Khan.

Keep Eye on Ball: The Hashim Khan Story not only captures his life story, but also documents a section of history between England, India, Pakistan, and America up through post 9-11.

Originally, my plan was to make a documentary about the history of squash (a British creation) as seen through the wake in the British colonies. This was a way to hear the voice of people reclaiming something, or rather to reappropriate in this case squash – making it theirs. I thought this idea would allow me as a filmmaker to bring in all kinds of juicy cultural and historic elements – making an interesting commentary of the effects of colonization while letting me travel to pretty interesting places.

Once I realized the scope of this idea and the loose structure – and the mountains of funds I would have needed – I reconsidered. I picked one person on whom to focus: someone who would allow me to draw on some of these elements, but would also make an interesting story for the squash player and the non-player audience alike. That of course is Hashim Khan, the now 97-year-old Pashtun from Peshawar who, as a ball boy on a British garrison, learned a sport that he would change, and at the same time would change the destiny of his family forever.

In 2005, a crew of four, my co-producer Beth Rasin, director of photography Mikie Harlow, audio person Gabriel Cyr and myself, along with Hashim Khan and his son-in-law Rafiq Khan, traveled to the North-West Frontier Province of Pakistan to document the origins of this story. I was blown away by the hospitality and the eagerness of everyone we met to befriend us. It struck me that although I was not making a political documentary, this story would document a perspective of this corner of the world in a way that has rarely been depicted on the news in the 7-second sound bite. I knew we had something that was unique, and I was proud to show it to the rest of the world. After more than 200 hours of footage, archival material, music to be composed and raising a budget of over $200,000, Keep Eye on Ball is complete.

Keep Eye on Ball will be screening at the Avon Theater in Stamford, CT, Thursday, November 4th at 7:30PM.

For more information on this screening and future screenings please visit
www.SquashFilms.com. The DVD is available online and the film will be broadcast on the Sundance Channel this winter (date TBA). I hope you get the chance to see it.

If you have questions or comments about the film please pen your thoughts below. Josh will be happy to respond to you.

This is Chelo Keys second guest blog post. Her first blog post, “Short Guide For Photographers | Start Right Or Start Over” was published here back in August 2010.

Visit one of today’s most popular wedding blogs and you’ll notice that the vintage and shabby chic theme is everywhere. Some are real weddings and some are stylized shoots. Have all the tea sets, picnic baskets, paper crafts, mason jars, lace, and other old time-y decorations fatigued you? Well, you’re not alone. Photographers have started to voice their frustration on the vintage trend and its prevalence on popular wedding blogs. Some photographers even feel that submitting to wedding blogs is pointless, unless there are vintage details involved.

But, realistically, do these photographers have a valid point?

I asked Amanda, owner of Ruffled Blog, a wedding blog for vintage, indie and DIY brides, about the trend. “It's not a coincidence the vintage “trend” in weddings happened with the economy meltdown. Vintage decor items are generally affordable, often easy to find and easy to arrange.”

True. I myself was planning a party the other day and noticed that mason jars were $16 a dozen and that I could probably pick some wild flowers myself for free.

Amanda goes on to say that “Blogs have somewhat of a cyclical publication system. Readers (in my case, brides) want to see what other brides did for their own weddings, which makes a style/trend/idea evolve.”

So brides, inspired by what other brides do, keep the trend going. And in turn, wedding blogs display the trend. But what if brides keep the trend going because they haven’t seen anything different?

Brandi, owner of Brandi Thompson Photography says, “Brides may think [the vintage theme] is what they want to see, but that's because that is what they're shown. It's just the same with any media; we tend to form our opinions and likes based on what we're given. I don't particularly dislike a vintage or shabby chic look, but I get tired of seeing the same thing over and over again. It eventually loses its charm.”

And what of the submission process? Ever get the feeling that vintage styled weddings are given preference?

Amelia, from Amelia Kate Photography happens to love the vintage look, but says having a lack of vintage details deterred her from submitting a lovely wedding. “I actually shot a wedding in May – I thought it was beautiful and the couple was gorgeous. It was such a fun day and the photographs showed it. BUT, I did not submit it because it didn’t have enough details.”

Whether you love vintage or want to see the trend tossed out like yesterday’s news, there are still ways to stay on top when submitting your work to wedding blogs:

Find a wedding blog that suits your style

If vintage is not your thing, seek out media outlets that tailor to your niche market.
Brandi’s work, for example, has been featured on offbeatbride.com and rocknrollbride.com.

Above all, tell a story

Stay on your game! Amanda from ruffled blog says, “Outstanding imagery can make or break a submission, even if the wedding does not have a ton of details. The photographer is in charge of telling the story, so do it artfully!”

Be unique

Amelia says “Stay true to yourself, and make your own trend. Actually, don’t make a trend, just make a statement with your art, and be 100% honest with yourself.”

What’s your experience? Do you love or hate vintage? How do you feel about submitting to wedding blogs presently? Let us know in the comments!

This is a guest post by Alethea Cheng Fitzpatrick, NYC based architect, interior designer, photographer AND mom! Alethea has her own business, nestingNYC (formerly alethea cheng fitzpatrick photography). Her first guest post here was “Please Don't Just Give Your Clients A CD or DVD!”

You know how many families want beautiful family portraits in their home but have a hard time getting through the entire process?

As an architect/interior designer and baby photographer, Alethea takes care of the whole thing from start to finish, meeting families in their homes and designing, creating, delivering and installing the perfect custom portrait wall gallery to complement their home and lifestyle.

My eighteen month old son is going through a very affectionate stage (well, apart from when he's screaming his head off in the stroller and looking up at me with teary eyes filled with betrayal because I won't carry him).

He comes up to me, pulls my arms around him and says “‘ug!”

Sometimes he says “mommy ‘ug!”

Yes, it is as heart melting as it sounds.

But it's also particularly meaningful because of an amazing piece of advice I recently received from Kristen Kalp, business and marketing genius at Brand Camp Blog and an incredible photographer in her own right at Essential Imagery.

“Coffee coffee coffee,” she said. “Take people out for lots and lots of coffee. And measure your success in hugs.”

This little piece of advice has changed everything for me – how I think not only about my business but also about my life.

I don't interpret this advice literally. It might not be coffee, it might be a two and a half hour lunch… with cocktails… on a weekday. And hey, I live in New York City, some people kiss and hug everyone … and some people don't really like to hug at all.

But what it means, to me, is that you should surround yourself by people you love, and who love you. It means business dates, not business meetings. It means connecting with people, asking them what their biggest challenges and dreams are, and finding out how you can help them.

It means believing that you have something amazing to offer – and offering it.

It means that all of a sudden something has clicked for me and I finally understand how to grow my business in a way that feels good.

It means that I have fallen in love with marketing.

I've never hated marketing, and as an architect, I probably was “into it” more than most. I started my own business after having my son as a) I went crazy taking photos of him and gained a new appreciation for the power, meaning and value of portrait photography and b) I wanted the flexibility so I could continue to be mostly at home with him. It's also true in retrospect that I've always wanted to have my own business, ever since I started one as part of an extra-curricular activity in high school, but I had become waylaid from that goal over the years.

Even with over ten years of experience as a creative professional with lots involvement on the business side, and even though small business owners are always talking about how surprised they are at how much time they have to spend marketing … well, there's no other way to say this. I was still surprised! I feel a little silly about it now but yes, I suppose I did somehow think that I could put up a website, tell all my friends, and run a few facebook and craigslist ads and I would be up and running in no time!

Well, needless to say it has taken a little more work than that. It's one thing to hear that running your own business involves a lot of marketing, but actually experiencing it is a whole different thing. I have been truly humbled by how much there is to learn, but it has also been thrilling to learn so much so quickly… and think of how much money I've saved by not going back to school to do it!

The good news is that the “hug” approach to marketing means that marketing and, ugh, the even more dreaded (to me) “networking” don't feel like marketing or networking – it feels like living your life. In other words, it feels very natural.

I do think that it means you have to be in the right place to begin with. You have to not only love what you do, but you have to love where you are and the people that you get to meet and work with. Where that is will change over the course of your life. It certainly did for me when I became a mother in a way that was completely unexpected to me – I wanted to be a mother all the time!

Now I know that to some, that may sound like a complete nightmare, and they enjoy their professional life where they get to exist outside of parenthood. I can totally understand that. But for me, that was the last thing I wanted to do, and it still is.

“Being a mother all the time” does not, for me, mean spending all my time with my son, at least not since he was a tiny baby. That would not be good for either of us. But it means building a professional life for myself that integrates well with being a mother not just practically in terms of hours and flexibility, but conceptually. It means building a professional life for myself based on who I am as a person. It means integrating the professional and the personal much more than I ever dared to do before.

Being a mother is part of what enables me to be the photographer, designer and business owner that I now am – it's one of my assets and I draw on it constantly. And it explains why returning to my old and formerly much loved professional life suddenly seemed and continues to seem so unfathomable. I don't want my professional and personal life to compete, I want them to complement one another and feed off one another.

I hear a lot of talk in the photography industry these days about shooting from the heart, following your passion, and doing what you love, and not just from crunchy granola types either. Again, these are easy words to say, but I'm starting to experience how true it is, not just from a creative perspective but from the business side too.

Measure Your Success In Hugs

So simple, yet so powerful, it impacts everything – who you talk to at the next event and how, what your website looks like and says, what your offerings are, the relationships you establish with other businesses and vendors, and how you work with and follow up with clients.

I'll have to come back in a year to tell you the longer term impact, but so far, all signs indicate that it's going to be really great.

I love connecting with new people, telling them about my business and following up with them. Everyone has been so excited and supportive.

I really look forward to filling my monthly newsletter not with sales and marketing copy but with information that I hope will be valuable and interesting to new and expectant parents and families with young children. I feel good about forwarding it to people, rather than self-conscious that I am “marketing” to them.

I've had some fantastic business dates with people I have quickly come to love and I can't wait to see what those relationships bring. I know it will benefit them, their clients and my clients as well as my business – it's win/win/win/win! And honestly, I'm more excited about what I can do to help them than what they can do for me.

In the same way, I'm no longer afraid to ask for business, because I'm not asking for something, I'm offering something.

Finally, I get to create beauty out of joy and happiness every day… and people hug me for it. It doesn't get much better than that.

Who are you going to hug today? And who will hug you?

If you're looking for amazing insight into where you should be going with your photography business, check out Brand Camp Blog and talk to Kristen!

This guest post is by Pavithra Meera Ramasubramanian, a San Diego-California based photographer turning passion into profession by photographing Nature, Portraits, and Lifestyle. Learning is the key and you can see her work progress by following her on Twitter and seeing her work on her blog.

Learning photography as an art and becoming a professional is a hard balance to understand. I just began my journey towards becoming a professional and this is the biggest lesson that I am still learning.

I love photography and my passion drives me towards it. So after finishing my Biology degree this past year I set myself to becoming a professional photographer. The one question that keeps running through my mind when I’m learning the ins and outs of this industry is: Are you working for yourself or someone else as a Professional Photographer?

Coming from a culture that strongly believes in biology or engineering as the career of choice, it has been very hard to endure the numerous questions and advice on why I shouldn’t pursue this field. Although career changing is not so uncommon these days, it has been hard for me to convince not only my family but also my friends that this is what I want to do. It was bestowed on me, a South Asian woman, that I should pursue a normal life with a safe job. And Photography, as I have learned, is not the normal or safe job according to the people I encounter.

I say this because I have had to sit through many birthdays and parties where people just hand me their point and shoot camera and say something like: “since you want to become a pro photographer … take our picture.” More than a compliment it had been said in a condescending manner. I go home thinking wait is that all I get to do? Where is the art or vision in photography if there seems to be little respect or little satisfaction of having composed something beautiful? So photographers just work to please others but not themselves?

These moments in the past really have brought me to ground to rethink photography and my vision. In that period, I started forming a huge gap between my camera and me. It was very difficult understanding what people want and what I want out of me. It wasn’t bad that I was questioning myself but the fact that I was questioning what I am passionate about was something I wasn’t ready for.

Everyone needs a good support system to be successful in what we do. Whether it is our family, friends or the best of all a good audience for our photography, we all need some kind of push to help us love our work. It was at my low point that my family gave me the right push. They began to truly believe in me by being right by my side and pushing me to take the next step. They guided me to start asking some serious questions to myself and to listen to my heart. I started to find my inner peace to know that you win some and you loose some. It was tough to deal with people who didn’t appreciate my work but it was even more grateful to know that I have a good group of viewers enjoying my photographs. It was these viewers who helped me understand that I have the ability to find beauty in everyday life.

For those of you who are just entering into this field and changing a hobby to a passion here are some things that you should consider and understand:

1. Take both forms of advice, good and bad – but apply what you know and feel is right, the one that helps you move forward.

2. Don’t do it alone- take all the support you can get- this is the biggest key to help you succeed.

3. And remember at the end of the day you have to answer to yourself- your thoughts and your happiness- if you do something you love, you will work hundred times harder at it and prove many people wrong.

You will soon find yourself in a place where you will know how to combine both the artistic world of photography and see that others are also pleased with your work. And learn that you have a clear complete vision of who you are and what your photography means to you.