Let me start with two very public disclosures – 1) I received a 24×36 Acrylic print of one of my own images from Pictage to help in this review and 2) I simply love it.
Here is the image I submitted to Pictage (I shot this at The Westin Boston Waterfront, when I worked with Nabil Kapasi):
I am sure you are wondering why I feel so passionately about this one product. I recall hearing a photographer at Mystic Seminars say that if you want to stand out in the crowd, you've got to offer unique products to your clients. Well, let me tell you, these Acrylic prints will definitely be something I offer to my clients moving forward because the sample I received is STUNNING.
The combination of extremely clear and flawless elements and ultra smooth (transparent) finish sets these materials apart from more common Acrylic materials. The material, I am told, is extremely hard and is therefore difficult to scratch. (but not impossible). The edges are flame polished (melted if you will), to a smooth, safe, finish. It may take some knocks but why experiment, eh?
From Pictage's CEO, Jim Collins:
“The print affixed to the acrylic panel is not a silver halide photographic print. It is a giclee’ print quite similar to a fine art print. (just on different paper). As you are probably already aware, this process yields a print that carries intense colors, blacks and contrasts and this is responsible for some of the increase in detail that you can see in the print.
The acrylic serves two purposes. I guess you could say it’s not just a pretty face. The first purpose is obvious. Sex appeal. This is a very cool way to package a keepsake. The second purpose may also be obvious to photographers, but I’m finding that this isn’t necessarily the case. In much the same fashion as a glass globe intensifies the output of a candle the acrylic actually intensifies the brightness of the print. The clear surface gathers light. This is one of the reasons why you really can’t take your eyes off of your new acrylic. That effect almost makes you want to study every detail in greater degrees.”
No doubt this is a premium product and it comes at what I would consider a very respectable wholesale starting price that Pictage has brokered for wedding and portrait photographers.
Acrylic pricing for photographers starts at $84.50 for a 12X18 (the smallest available size), and climbs to about $750 for a 40X60. Interestingly, due to the giclee’ process, images can be printed at significantly larger sizes than traditional photographic prints, so stunning clarity even at Wall Covering size is possible. This will be evident in the two 40X60 panels Pictage will have on display at PartnerCon. Square and panorama formats will also available.
Photographers interested in these Acrylic prints will have to become a member of Pictage.
These prints become available first to photographers via their wholesale catalogs and Direct Order Tool or DOT, and then to consumers via photographer opt in. Most photographers who have an account with Pictage would do well to offer these prints to their clients because I know they will love them.
The Acrylic panel I received has a “museum” or “gallery” mount, with aluminum studs. See the image below. The other hanging option will be a recessed standout frame. Personally, I prefer the museum mount due to its look and feel.
I was going to post a video review of this product, including clips of me opening the box and picking my jaw off the ground when I saw how beautiful this print looks. I can't wait to install it on my home studio wall and show it off to my wedding clients. The Acrylic panel print from Pictage will complement my other product offerings like hand-made albums and museum quality canvases from the finest vendors in the world. And Pictage, I am told has other very interesting products launching soon. So, stay tuned and hopefully I'll get to review them as well!
Tell me below what marquee product or service you offer to stand out in the crowd? Has it helped your business? How?