As a creative person in business, I am sure you strike that fine balance between craft and commerce. Most of us toil on the craft but forget that what we love doing can and also should earn us a living wage.
I've been listening to a few industry leaders who not only talk-the-talk but also walk-the-walk. Their solution is this: approach your genre of photography with a system in place.
You see, when you have a process to follow each and every time you photograph someone, you actually gain a creative edge, not lose it. Stay with me for a moment.
Here is what happens at least for me. I've noticed that the more I follow a script or a series of steps consistently, I am able to gain on time which in turn allows me to “play” and be creative even more. It's a win-win scenario that finally dawned on me.
Now, I've found one big stumbling block for photographers is the use of off-camera flashes. When photographers state that they are “natural light” photographers in their website biographies, I have to wonder if they are simply declaring that they: a) do not own a flash or b) do not feel they can learn flash photography because they feel it is too complicated.
For those photographers who wish to specialize in high school senior portraits, it is now even more important to know and use off-camera flash. Why? Very simply your clients are expecting their images to pop and there is really no other way to not only enhance their experience working with you, but also see that the final images are so very different than what their friends in school have received from your competition.
There are lots of resources now to learn flash photography. But there is finally a useful guide book that will walk you through a system to use studio strobes or off-camera flashes, especially if you are photographing high school seniors.
Jen Basford, Edmond, Oklahoma based high school senior portrait photographer is an industry leader in her niche. Not only does she have a busy studio, she also founded Seniors Ignite, a conference for senior portrait photographers. Next year's venue is at the very swanky The Westin Lake, in Las Vegas, Nevada.
Jen is no stranger to Tiffinbox either. You can read her posts “3 Marketing Ideas For Senior Portrait Photographers” or “Are Senior Portraits Your Target Market?”
It is Jen's system that you will learn about in the Fashion Lighting Guide For Senior Portraits. If you ever felt like tapping a pro to ask them “how” they light or pose their high school senior clients, this is the guide book to get. It's available between Monday, September 16th and Sunday, September 22nd. Check the timer below. If you see all zeroes below, the deal is gone and Jen tells me she isn't bringing it back anytime soon (if at all). This isn't some pushy sales ploy trying to get you to buy it. If you feel that you need it after reading this mini-review, I trust that you will jump in and buy it before the buzzer goes off and disappears. So, are we cool?[ujicountdown id=”Lighting Guide Sale Circles” expire=”2013/09/23 00:00″ hide = “true” style = “modern”]
In the 71-page Fashion Lighting Guide For Senior Portraits, Jen offers us a peek into over 20 of her go-to lighting setups. She walks you through indoor and outdoor shoots. The guide is peppered with examples of her work, so just as soon as you see a lighting setup, you see a series of examples that show you how Jen was able to accomplish this.
Each lighting scenior includes the detailed setup, a few comments from me on the setup, and several posing ideas using the actual lighting.
The bonus? All of this is also available for your iPhone or iPad, so you could take the guide with you on shoots and refer to it as you photograph your high school senior clients.
Now, Jen's clients are almost all high school senior girls. So in the event Jen publishes an update to this guide, I have just one request: let's see some examples of how she would light and pose high school senior boys as well.
This deal is pretty sweet, but I am going to make it even sweeter for you.
Not only will you get yourself an excellent go-to guidebook, but if you buy it using my affiliate link (that supports this blog), I'll create a private Facebook group where you can upload images you've learned to create from the guide, for individual critiques by me.
You want in? So, here is what you need to do:
I'll add you to the exclusive group. Please note that I need at least 10 people to sign up before the timer goes away. And, the learning can go on! How does that sound to you? Sound off below![ujicountdown id=”Lighting Guide Sale Circles” expire=”2013/09/23 00:00″ hide = “true” style = “modern”]